OUGD502 - Life's a Pitch - BLEP

An important part of your professional growth is to develop an ability to work collaboratively and productively with others. Working in small mixed groups drawn from a number of LCA creative degree programme’s you will  develop fully and pitch a professional proposal for a public facing venture to best showcase and promote the individual works of the collective . This could take the form of ( but certainly is not limited to) an exhibition, publication or online presence , or perhaps a combination of these. Through research and planning you will explore the basics of how to identify an appropriate venue, audience and market, structure your team to optimise your individual and group skills and knowledge, investigate the legal and financial obligations of developing and launching a creative initiative, seek appropriate professional support & advice, plan and control finances and effectively promote, brand and communicate your presence to external parties and partners. 

Your team will pitch a fully developed proposal describing and visualising the  showcase  with appropriate visual aids. 

Your individual presentation should be based on the analysis and content that you have been introduced to throughout the module and your experience of working in a collaborative partnership.

I decided to form a collective with my house mate Ben Cooper. As we are both photographers in our spare time, we had previously planned to do a project together however this brief enables us to explore this as part of a uni brief. The outcome for this brief would be a presentation in front of peers from the course. 

After recently getting my photo on the cover of a Blame Your Parents Press zine and not receiving neither a copy nor payment, I came up with the idea to create our own independent publishing company. These were the notes we made prior to the presentation.

We felt the first thing we should do in regards to starting the publishing company was to come up with a name and design a logo. After settling on BLEP, a nonsense word that seemed to work our ideas, I set on creating a logo. My experiments and final design can be seen below.

We put our ideas into a presentation so we would be able to explain our ideas to peers and tutors.